A National Comprehensive Marketing Campaign

School Liaison TEAM

Our dedicated School Liaison team will make contact with sixth forms, schools and colleges to promote the exhibition and to register and prepare students before they attend. This will include:

• Sending pre-event promotional materials to schools including posters, leaflets, letters, emails and advisory information
• Sending pre-event promotional materials to parents via email
• Guiding schools and students through the pre-registration process

A national venue

The events will take place at the NEC, Birmingham and Olympia, London, two renowned UK venues with excellent transportation links and parking facilities. They are purpose-built venues that can accommodate high levels of visitors and exhibitors, ensuring that the exhibition experience is both comfortable and professional.

The floorplans are designed to provide exhibitors with a spacious environment to hold constructive conversations, profile their brand and communicate with potential undergraduates in an engaging and effective way.

Our virtual events are hosted on a dedicated online event platform, allowing companies and universities to engage with students from across the UK.

Multi-media campaign

• National newspaper advertising via our media partner The Daily Telegraph
• TV advertising via ITV & Channel 4
• Radio advertising to parents via Heart FM
• Advertising on bus routes throughout the midlands to students and parents

Online promotion

• Promotion to students via student websites including AllAboutSchoolLeavers, Not Going To Uni and RateMyApprenticeship.
• Promotion to parents via websites including The Good Schools Guide, The Telegraph Online and Mumsnet.
• Promotion to careers advisors and teachers via titles including SecEd, Pure Potential and AllAboutSchoolLeavers
• Social media promotion to parents and students via Facebook, Twitter, Instagram, TikTok, Snapchat and YouTube.